Online gaming operator Coolbet has entered a multi-market content agreement with DEGEN Studios, effective August 13, 2026. The partnership integrates the developer’s portfolio into the platform across European, Latin American, and North American regions.
The distribution deal covers Coolbet’s licensed operations in Estonia, Finland, Sweden, Norway, Iceland, Chile, Peru, and Canada. Under the terms of the agreement, the operator will add the full DEGEN Studios library to its casino lobby. The initial rollout includes titles such as Plague City and Bob the Alien, the latter created in collaboration with SpinLab under the DEGEN Powered label.
The upcoming release City of Sin is also scheduled for integration.
Strategic Expansion and Market Testing
Adam Miles, Director of Sales at DEGEN Studios, noted that the agreement allows the studio to test its content across diverse player bases. "Coolbet is an interesting one for us because this is not a single-market launch with one type of player in mind," Miles said. "We want it to travel, to keep its edge and to feel recognisable wherever players find it." Noel Berg, Director of Gaming at Coolbet, added that the new titles provide necessary variety for their audience.
Coolbet was established in Tallinn in 2016 and currently operates sportsbook, casino, and poker products across eight countries using proprietary platform technology.